In September 2013, the company announced a revision of the decade-old tagline to better illustrate the company vision: "A Better Life, A Better World." In January 2008, the company announced that it would phase out the brand "National" in Japan, replacing it with the global brand "Panasonic" by March 2010. In May 2003, the company announced that "Panasonic" would become its global brand, and launched the global tagline "Panasonic ideas for life." The company began to unify its brands to "Panasonic" and, by March 2004, replaced "National" for products and outdoor signboards, except for those in Japan. In 1974, Motorola sold its Quasar brand and facilities to Matsushita. While "National" had been the premier brand on most Matsushita products, including audio and video, "National" and "Panasonic" were combined in 1988 as National Panasonic after the worldwide success of the Panasonic name. The use of multiple brands lasted for some decades.
The company began to use the brand name " Technics" in 1965 for audio equipment. In 1955, the company began branding audio speakers and lamps for markets outside Japan as " PanaSonic", which was the first time it used the "Panasonic" brand name.
In 1927, Matsushita adopted the brand name " National" for a new lamp product. The company has sold products under a number of other brand names during its history. Panasonic Corporation sells virtually all of its products and services worldwide under the Panasonic brand, having phased out the Sanyo brand in the first quarter of 2012. The reorganization took effect on April 1, 2022. In 2022, Panasonic announced a reorganization plan which split the company into Panasonic Holdings Corporation (the former Panasonic Corporation) and conversion of its divisions into subsidiaries the Lifestyle Updates Business Division being the division that took the Panasonic Corporation name after the reorganization.
The name change was approved at the shareholders' meeting on June 26, 2008, after consultation with the Matsushita family. On January 10, 2008, the company announced that it would change its name to "Panasonic Corporation", in effect on October 1, 2008, to conform with its global brand name "Panasonic". It has a secondary listing on the Nagoya Stock Exchange.įrom 1935 to October 1, 2008, the company's corporate name was "Matsushita Electric Industrial Co." (MEI). Panasonic has a primary listing on the Tokyo Stock Exchange and is a constituent of the Nikkei 225 and TOPIX 100 indices. In addition to consumer electronics, of which it was the world's largest maker in the late 20th century, Panasonic offers a wide range of products and services, including rechargeable batteries, automotive and avionic systems, industrial systems, as well as home renovation and construction. In 2022, it became a holding company and was renamed. In 2008, it changed its name to Panasonic Corporation. In 1935, it was incorporated and renamed Matsushita Electric Industrial Co., Ltd. It was founded in 1918 as Matsushita Electric Housewares Manufacturing Works in Fukushima, Osaka by Kōnosuke Matsushita. Panasonic Holdings Corporation is a Japanese multinational electronics company, headquartered in Kadoma, Osaka.
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